Overseas Study Mission: 

South Korea,
15 to 20 May 2023 

Registration is open now.

Service Design for Service Experience

Singapore Productivity Centre (SGPC) in collaboration with the Korean Standards Association (KSA) is pleased to introduce the Service Design for Service Experience Study Mission to South Korea in May 2023. This cross sector study mission is an excellent opportunity to gain an introductory to the Service Design Concept and visit companies that have applied the Service Design methodology to introduce innovative processes and systems that engage employees in providing a top notch service experience to their customers

Who should attend?

Business owners, service design practitioners and innovation professionals keen on gaining insights and applied knowledge of best practices to drive service and business excellence.

Delegates who attend will:

  • Cultivate a customer-centric and service design mindset

  • Visit and gain insights from customer-winning companies

  • Understand why, what and how your business can leapfrog your competition

  • Apply service design tools to your own business and make the difference

    The Itinerary

    *Subject to change

    15 May 2023 | Day 1 16 May 2023 | Day 2
    Delegated flight KE648
    - Arrival in Seoul
    - Check-in to Lotte L7 Myeongdong
    - Breakfast at own leisure in Hotel
    - Full day Service Design workshop with
    Korean Standards Association (KSA)
    - Welcome Dinner
    17 May 2023 | Day 3 18 May 2023 | Day 4
    - Breakfast at own leisure in Hotel
    - Company site visit to SPC Group
    - Lunch
    - Company site visit to Lotte Hotel
    - Breakfast at own leisure in Hotel
    - Company site visit to Lotte Cinema
    - Lunch
    - Company site visit to The Hyundai Seoul
    19 May 2023 | Day 5 20 May 2023 | Day 6
    - Breakfast at own leisure in Hotel
    - Company site visit to LG Art
    Centre Seoul
    - Lunch
    - Company site visit to Lotte World
    Adventure
    - Breakfast at own leisure in Hotel
    - Check-out from Lotte 7 Myeongdong
    - Depart for Singapore
    Delegated flight KE645

    Programme Fee per pax at SGD 4,500

    Fee Includes:

    • 6D5N Accommodation to L7 Myeongdong by Lotte
    • 5 days hotel breakfast
    • 4 days programme lunch
    • Welcome dinner

    *Airport transfer will be provided when participants travel on the delegated flight
    *Excludes Air Ticket